Branding the Loughborough Visual Communication Degree Show. Acknowledging that potential employers would be visiting New Blood and the degree show to do the 'Milk Round', a term commonly used to describe the process of picking up fresh graduates, we branded ourselves as Fresh Milk.
Fresh Milk was a simple, bold piece of branding that symbolised our year as a whole, fresh, new and good
for you.
Designed with
Joe Harrison-Dunn,
Elizabeth Dewer and
Matt Hopkinson.